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BRIEF

For this project, Instagram filters were Created to promote Kayan's pop/R&B singles that aligned with her brand image and style. For "Be Alright," a cheery y2k filter was crafted to match the song's optimistic vibe. Meanwhile, "Don't Fuck With Me" got a filter inspired by Kayan's blood splatter look from the music video. 

SERVICES

Instagram filter

Design conceptualisation

Graphic design

CLIENT

Kayan

Swipe left for musical magic: Kayan's Instagram filters take you on a journey from y2k nostalgia to edgy blood splatters.

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