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The aim was to highlight the brand's values of inclusivity and meaningful relationships through the power of storytelling.
BRIEF
Empowering Bumble: Production and ideation for two groundbreaking campaigns. "Dating Just Got Equal" showcases equality in modern dating, while "Testimonials" captures authentic love stories from Bumble couples, reinforcing Bumble's progressive reputation in the dating app industry.
SERVICES
End-to-end production
Digital ads
Short form content
Ideation
CLIENT
Bumble
Empowering a diverse user base by portraying couples as equal halves and breaking down traditional gender roles.
TESTIMONIALS
DATING JUST
GOT EQUAL!
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